LONDON-BASED

PRODUCT / UX / UI DESIGNER

I am an award-winning Product Designer with a proven track record of delivering innovative and user-centric design solutions across various digital platforms.

With over 15 years of experience designing digital products across B2B, B2C, and B2B2C spaces, I specialize in creating intuitive, scalable, and human-centered experiences that drive measurable impact.

I’ve led product design for startups, scaleups, and enterprise platforms—from education and fintech to health tech and conversational AI. My work spans the full product lifecycle: from discovery and user research to UX strategy, interaction design, and the development of robust design systems.

I thrive in cross-functional squads, partnering with product managers, engineers, and stakeholders to shape visions, validate assumptions, and deliver value fast. I believe in data-informed decisions, inclusive design, and solving the right problems.